Consumers and dealers are very familiar with cars and how they work. Auto dealerships have not had to explain to customers how to fuel a car in decades, so around the world electric cars have added an educational barrier to the sales process. When it comes to electric cars consumers need help understanding electricity as a fuel, so how do we make this easier?
Auto dealers have relied on the fossil fuel industry to make gasoline easy to use. Electric utilities are now the new fuel provider for electric cars, which changes the fueling conversation. Now more than ever auto dealers need support from utilities to explain “electric fuel” and how to use EV charging stations.
The Chargeway® Beacon™ offers a turnkey solution for utilities to explain their “electric fuel” and provide auto dealers an easy way to visualize EV charging stations for every brand of vehicle, improving the sales process for EVs.