Chargeway Showroom Beacon at Serra Toyota in Traverse City, MI

Serra Toyota in Battle City, MI

There’s another Chargeway Showroom Beacon for you to experience now at Serra Toyota in Traverse City, MI!! With this tool, the expert sales team at Serra will be able to present Rav4 and Prius Prime buyers with electric fuel simply and easily, using intuitive colors and numbers instead of confusing engineering jargon to inspire Range Confidence™ in EV buyers. If you’re near Traverse City, head over to the Serra Toyota showroom and give it a try, today!

This Beacon is part of a pilot program with the Michigan Economic Development Corporation with support from Traverse City Light & Power to help improve the visibility and accessibility of electric fuel throughout the state of Michigan, and Chargeway helps that mission by making EVs easier to understand and sell, and by keeping TCLP customers in Michigan informed as new charging stations come online with the Chargeway mobile app for EV drivers (available on both the App Store and Google Play Store).

Traverse City Light & Power wants everyone to know that driving electric vehicles is an overall greater experience than traditional combustion engines. Everything from vehicle performance, cost savings on fuel and maintenance, and the ease of charging your vehicle at home — along with environmental benefits — make getting around the State of Michigan in an EV a better experience than gas. Find out more at!

Original content from Chargeway.